Werner & Mertz GmbH, based in Mainz, is a traditional company focused on the production and distribution of detergents, cleaning agents, and maintenance products. Its portfolio includes well-known brands such as Frosch, Erdal, and Emsal for private consumers, as well as the tana brand for professional users in building cleaning. With an annual revenue of approximately 254 million euros in 2024, the company operates internationally and places a strong emphasis on sustainability and circular economy. The company employs 501 people and continuously invests in research and development to create ecologically effective product solutions.
Die Produktion und der Vertrieb von Wasch-, Putz- und Reinigungsmitteln und der Handel mit Anwendungszubehör sowie das allgemeine Im- und Exportgeschäft. Die Gesellschaft kann im In- und Ausland ihre Geschäftstätigkeit ausüben, Tochtergesellschaften gründen, Zweigniederlassungen errichten sowie sich an Unternehmen aller Art beteiligen, auch als geschäftsführende und persönlich haftende Gesellschafterin oder Unternehmensträgerin.
Converted using the official Destatis and Eurostat correspondence tables; ISIC Rev. 4 is the United Nations' international industry classification.
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Source: German Commercial Register (Handelsregister) Mainz Local Court, HRB 74 (as of 3 November 2026)
| Name | Type | City |
|---|---|---|
| Edgar Endlein | Geschäftsführer(in) | Wrestedt |
| Jan Hieke | Geschäftsführer(in) | Bensheim |
| Reinhard Schneider | Geschäftsführer(in) | Wien |
| Ralph Wenner | Geschäftsführer(in) | Hochheim am Main |
| Company | Location |
|---|---|
| Mainz |
Source: German Commercial Register (Handelsregister) Mainz Local Court, HRB 74 (as of 3 November 2026)
| Date | Event Type | Event |
|---|---|---|
| 13.10.2010 | Business Address Change | Rheinallee 96, 55120 Mainz |
| 11.02.2009 | Business Address Registered | Ingelheimstraße 1-3, 55120 Mainz |
| 29.08.2005 | Company Name Registered | Werner & Mertz GmbH |
| Date | Type | Change | Total Capital |
|---|---|---|---|
| 29.08.2005 | Share Capital Set | — | 7.000.000 € |
Source: German Commercial Register (Handelsregister) Mainz Local Court, HRB 74 (as of 3 November 2026)
| Year | Revenue | Profit | Balance | Employees |
|---|---|---|---|---|
| 2025 | €250,397,317 | €7,067,784 | €220,491,323 | — |
| 2024 | €254,020,836 | €20,099,388 | €222,436,721 | — |
| 2023 | €251,171,419 | €14,696,781 | €221,816,424 | — |
| 2022 | €193,130,043 | -€7,330,670 | €193,363,012 | — |
| 2021 | €176,930,234 | €8,245,381 | €205,834,041 | — |
| 2020 | €197,757,416 | €20,262,066 | €205,524,770 | — |
| 2019 | €173,628,939 | €8,347,595 | €181,870,521 | — |
| 2018 | €156,316,265 | €5,618,785 | €158,852,642 | — |
| 2017 | €148,673,169 | €6,777,317 | €128,209,988 | — |
| 2016 | €144,367,534 | €11,984,188 | €139,119,596 | — |
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Source: German Commercial Register (Handelsregister) Mainz Local Court, HRB 74 (as of 3 November 2026)
| Cost type | Amount | Share |
|---|---|---|
| Personnel Costs | €43,846,521 | 20.0% |
| Material Costs | €166,084,542 | 75.6% |
| Depreciation | €9,797,337 | 4.5% |
