YouGov CP Germany GmbH specializes in the systematic collection, refinement, and marketing of data obtained through a large-scale household panel active in 18 European countries. The company combines behavioral purchasing data with attitudinal data from global opinion research panels to create in-depth analyses of purchasing decisions and consumer trends. Clients include companies from the consumer goods industry, retail, media, and strategic consulting. The business model was strategically realigned following the acquisition of GfK's consumer panel business by the YouGov Group.
Marktforschung über das Konsumverhalten von Privathaushalten, insbesondere im Bereich von Verbrauchsgütern des täglichen Bedarfs.
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Source: German Commercial Register (Handelsregister) Nürnberg Local Court, HRB 42156 (as of 9 October 2026)
Source: German Commercial Register (Handelsregister) Nürnberg Local Court, HRB 42156 (as of 9 October 2026)
Source: German Commercial Register (Handelsregister) Nürnberg Local Court, HRB 42156 (as of 9 October 2026)
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Source: German Commercial Register (Handelsregister) Nürnberg Local Court, HRB 42156 (as of 9 October 2026)
CCG-Commercial Coordination Germany GmbH
Berlin · Erbringungen von Dienstleistungen durch private Haushalte für den Eigenbedarf ohne ausgeprägten Schwerpunkt
SH Holding GmbH
Mönchengladbach · Erbringungen von Dienstleistungen durch private Haushalte für den Eigenbedarf ohne ausgeprägten Schwerpunkt
BVVG Bodenverwertungs- und -verwaltungs GmbH
Berlin · Erbringungen von Dienstleistungen durch private Haushalte für den Eigenbedarf ohne ausgeprägten Schwerpunkt
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