Optimizely GmbH (formerly Episerver GmbH) provides services and develops software for direct marketing, online and e‑mail marketing and operates the browser‑based omnichannel SaaS platform Optimizely Campaign at its Berlin location for automated one‑to‑one dialogues across e‑mail, SMS, push and print channels. The company acts as sales, account manager and invoicer for almost all group customers in the DACH market; Germany accounted for about 84% of revenue in 2023. In fiscal 2023 the GmbH employed on average 117 staff, of whom 32 were exclusively engaged in technical product development, and achieved an operating revenue of TEUR 15,914 (TEUR 16,840 including intercompany income). The core e‑mail sending business saw a shipment decline of 3.5% in 2023, while SMS volume rose 24% and SMS revenue rose 38%; revenues from group products (DXP) increased by 33%.
Die Erbringung von Dienstleistungen und Erstellung von Software in den Bereichen Direktmarketing, Online-Marketing und Email-Marketing. Erlaubnispflichtige Geschäfte werden nicht betrieben.
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 88738 (as of 25 August 2026)
Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 88738 (as of 25 August 2026)
Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 88738 (as of 25 August 2026)
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 88738 (as of 25 August 2026)
