eye square GmbH provides services in market research, marketing and brand development and produces usability and branding studies, mobile research, interface conception and brand development. The company is organized into Consulting and Technology business areas and operates four units: Brand and Media Experience, User Experience, Shopper Experience and In-Context Technology. In Technology, eye square offers proprietary SaaS solutions such as In-Context Testing, the SEAL Smart Eye Tracking technology and the Digital Experience Sandbox; SEAL was introduced to the market in 2024. Its products and services are offered worldwide with a focus on Europe and the USA and clients from sectors including FMCG, retail, banking, insurance and industry.
Die Erbringung von Dienstleistungen im Bereich der Marktforschung, Marketing und Markenentwicklung mittels der Erstellung von Usability- und Branding-Studien, Mobile Research, Interface-Konzeption und Markendevelopment.
Converted using the official Destatis and Eurostat correspondence tables; ISIC Rev. 4 is the United Nations' international industry classification.
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 76686 (as of 29 October 2026)
| Name | Type | City |
|---|---|---|
| Michael Schießl | Geschäftsführer(in) | Berlin |
Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 76686 (as of 29 October 2026)
| Date | Event Type | Event |
|---|---|---|
| 11.10.2023 | Gesellschaftsvertrag amended | Gesellschaftsvertrag |
| 31.08.2022 | Gesellschaftsvertrag amended | Gesellschaftsvertrag |
| 29.03.2018 | Gesellschaftsvertrag amended | Gesellschaftsvertrag |
| Date | Contract | Value |
|---|---|---|
| 28.10.2026 | Supplier · BARMER Beschaffung und Vergabe | — |
| 4.8.2025 | Supplier · AOK PLUS - Die Gesundheitskasse für Sachsen und Thüringen | — |
| 15.7.2025 | Quantitative Befragungen mittels Computer Assisted Web Interviewing (CAWI) Supplier · Techniker Krankenkasse | — |
Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 76686 (as of 29 October 2026)
| Year | Revenue | Profit | Balance | Employees |
|---|---|---|---|---|
| 2024 | Rohergebnis€9.2M2 | €278,474 | €7,469,232 | — |
| 2023 | Rohergebnis€8.8M2 | -€571 | €7,640,018 | — |
| 2022 | Rohergebnis€10.1M2 | €1,113,186 | €8,420,062 | — |
| 2021 | Rohergebnis€7.6M2 | €0 | €7,145,732 | — |
| 2020 | small company1 | €590,911 | €5,822,931 | — |
| 2019 | small company1 | €1,018,490 | €4,981,456 | — |
| 2018 | small company1 | €352,609 | €3,885,545 | — |
| 2017 | small company1 | €811,638 | €3,833,393 | — |
| 2016 | small company1 | €165,420 | €2,430,486 | — |
| 2015 | small company1 | €135,557 | €2,008,498 | — |
1 Small companies are not required to publish a profit-and-loss statement (§ 326 (1) HGB). The figure shown is the statutory ceiling under § 267 HGB where the balance-sheet total makes it binding — a company may exceed at most one of the three size criteria.
2 Rohergebnis nach § 276 HGB: Umsatzerlöse abzüglich Materialaufwand bzw. Herstellungskosten. Kleine und mittelgroße Kapitalgesellschaften dürfen diese Posten zusammenfassen; die Umsatzerlöse selbst sind dann nicht veröffentlicht und liegen über dem Rohergebnis.
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 76686 (as of 29 October 2026)
| Cost type | Amount | Share |
|---|---|---|
| Personnel Costs | €6,401,024 | 88.4% |
| Depreciation | €840,811 | 11.6% |
| Interest & Similar | €1,636 | 0.0% |
