The INSM - Initiative Neue Soziale Marktwirtschaft GmbH, based in Berlin, is a company specializing in corporate public relations. Its core purpose includes consulting, services, and the coordination of measures intended to promote the acceptance of the social market economy among the general public. The company acts as a strategic partner for reform processes and market-oriented initiatives. The parent company is the Institut der deutschen Wirtschaft Köln Medien GmbH. During the 2024 fiscal year, the company employed an average of 13 employees. The company is a small company under § 267 (1) HGB and is therefore not required to publish a profit-and-loss statement.
Alle Maßnahmen der unternehmerischen Öffentlichkeitsarbeit einschließlich der damit zusammenhängenden Aufgaben wie Beratung, Dienstleistung und Koordination sowie insbesondere die Konzeption, Durchführung und Begleitung von Maßnahmen der strategischen Öffentlichkeitsarbeit, die in der breiten Öffentlichkeit die Akzeptanz einer freiheitlichen und sozialen Marktwirtschaft fördern und die Bereitschaft zu marktwirtschaftlichen Reformen erhöhen sollen.
Converted using the official Destatis and Eurostat correspondence tables; ISIC Rev. 4 is the United Nations' international industry classification.
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 74215 (as of 29 October 2026)
| Name | Type | City |
|---|---|---|
| Thorsten Alsleben | Geschäftsführer(in) | Berlin |
Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 74215 (as of 29 October 2026)
| Year | Revenue | Profit | Balance | Employees |
|---|---|---|---|---|
| 2024 | small company1 | — | €2,276,402 | 13 |
| 2023 | small company1 | — | €3,750,463 | 7 |
| 2022 | small company1 | — | €4,717,048 | 8 |
| 2021 | small company1 | — | €3,055,104 | 8 |
| 2020 | — | — | €3,704,313 | — |
1 Small companies are not required to publish a profit-and-loss statement (§ 326 (1) HGB). The figure shown is the statutory ceiling under § 267 HGB where the balance-sheet total makes it binding — a company may exceed at most one of the three size criteria.
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 74215 (as of 29 October 2026)
