The Babbel Group develops and operates a globally available web and mobile app for language learning, complemented by an integrated ecosystem of self-learning apps, podcasts, and audio lessons. The company primarily serves private customers (B2C), accounting for 93% of revenue, as well as business customers (B2B) through corporate training programs. With a subscription-based business model, Babbel positions itself as a leading player in the digital language learning market, particularly in Europe and the USA. Strategically, the group relies on a mix of human expertise and technological innovation to increase user engagement and learning outcomes.
Die Entwicklung, das Betreiben und die Veräußerung von E-Learning-Systemen, sowie die Entwicklung, Vermarktung und Erbringung von technologischen und digitalen Dienstleistungen (insbesondere in den Bereichen Online Subscription), die Planung, Vermarktung und Durchführung von Sprachreisen sowie die Erbringung von sonstigen mit den vorstehend genannten Tätigkeitsbereichen zusammenhängenden Dienstleistungen.
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 267419 (as of 4 September 2026)
Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 267419 (as of 4 September 2026)
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Source: German Commercial Register (Handelsregister) Berlin (Charlottenburg) Local Court, HRB 267419 (as of 4 September 2026)